THE ORIGINAL FRUITPRESSO
Sicilian citrus.
Italian espresso.
The brightness of citrus. The depth of espresso.
A distinctly Sicilian daily ritual.
Out now

CLASSIC · BLOOD ORANGE · 250 mL
Sicilian citrus, pressed
A CATEGORY, CREATED BY ETNA
We call it
Fruitpresso.
Sicilian citrus, pressed. Italian imagination, bottled. We created Fruitpresso to bring the character of our island into a new family of functional drinks.
It begins with Classic: real citrus and Italian espresso, with a considered blend of functional actives. A new expression of the everyday.
CLASSIC · THE FORMULATION
Nature, with
intention.
Real Italian espresso is the starting point. L-theanine, vitamin C and magnesium complete the formulation.
PER 250 mL · DEVELOPMENT TARGETS
Caffeine
From real Italian espresso
- L-theanine
- 100 mg
- A considered pairing with caffeine
- Vitamin C
- 80 mg
- Part of the daily formulation
- Magnesium
- 60 mg
- Precisely stated, simply presented
- Added sugar
- 0 g
- The sweetness of the ingredients
Values shown are formulation development targets, not laboratory-verified specifications. Final composition and labelling remain subject to validation.
Inside the formulation
SICILIA · ITALIAOUR ORIGINS · SICILY, ITALY
Born of
the volcano.
Mineral-rich volcanic soil. Mediterranean light. Citrus with a sense of place. Mount Etna is more than our namesake. It is where our story takes root.
We pair the vivid character of Sicilian citrus with the depth of Italian espresso. Terroir and function, in the same daily ritual.
Developed in Sicily. Made in Italy.
THE FRUITPRESSO COLLECTION
One island.
Five expressions.
From the first hours to the moments worth sharing.

CLASSIC
Sicilian blood orange + Italian espresso
Out now
HYDRATE
Sweet lemon + blueberry + sea minerals
In development
GLOW
Orange + white peach · protein + collagen
In development
FIESTA
Mandarin + saffron + a hint of lemon
In development
CHILL
Tart cherry + blackberry + chamomile
In developmentFOR RETAIL, HOSPITALITY & DISTRIBUTION
A Sicilian original.
A world of possibility.
Bring ETNA to your shelves, your tables, your part of the world.
Talk to ETNARetail · Hospitality · Distribution